DENIM R&D headquarter Güneşli, İstanbul.

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Zemberek Design has recently redesigned the Denim R & D headquarter in Istanbul to offer a flexibility working space for the textile company employees.

DENIM-R-D-ZEMBEREK-DESIGN-AN-SHOPFITTING-MAGAZINE

The design concept was built on the physical relations among the users (R & D personnel), products, accessories, and the materials.

Zemberek Design has recently redesigned the Denim R & D headquarter

The project is organized around a communal platform positioned at the center of the volume that frees the actions of both sitting and working. instead of defining the locations of these actions, programs are flexibly spread among variously staggered elevations.

The design concept was built on the physical relations among the users (R & D personnel), products, accessories, and the materials. The project is organized around a communal platform positioned at the center of the volume that frees the actions of both sitting and working. instead of defining the locations of these actions, programs are flexibly spread among variously staggered elevations.

This active method of interaction is further reflected in the design’s curvilinear forms. a small palette of materials shifts the focus to the presented products, enhanced with different variations and levels of both artificial and natural lighting. It was observed that actions of sitting, walking, working, evaluating the products by comparisons, performed in ordinary levels and locations, are limiting the function of  R & D.

DENIM-R-D-ZEMBEREK-DESIGN-AN-SHOPFITTING-MAGAZINE

It was needed to design a space where flexibility of working in motion and accessing the whole volume instead of using a limited area is possible. The concept was based on the suggestion of establishing a platform where it is possible to expand the possibilities instead of using a desk that limits the size of the usuable space and accessibility.

DENIM-R-D-ZEMBEREK-DESIGN-AN-SHOPFITTING-MAGAZINE

“We aimed to free the actions of sitting, working while in motion, leaning, meeting, easily accessing the hangers, and observing the products (denims, fabrics, accessories, etc.) from different distances and lots of them together, instead of defining the locations of the actions. It was intended to increase and diversify the possibilities of the way of interactions of the users with each other and the space.” explain the architects. “In this connection, the elevations between 0 and 80 cm were separated from each other with different area intensities, and turned into platforms for the mentioned activities without boundaries.” they add. With the curvilinear form was supported the sustainability of fluent and flexible movement. We made it easier to focus on products by selection of small palette of materials.”

project  Denim R & D
architectural design Zemberek Design Office
www.zemberek.org
design team Başak Emrence, Safak Emrence, Ece Ilgın Avcı
client bulur textile
location Güneşli, Istanbul, Turkey
area 250 sqm
photos courtesy Safak Emrence
by AN shopfitting magazine ©