EQUIPMAG 2014 – Meeting retail professionals

EQUIPMAG 2014 – Meeting retail professionals

📅01 Settembre 2014, 09:43

The EQUIPMAG trade show is a unique occasion to meet, every two years, the best experts of the industry and get informed about the latest retail trends. In order to fulfill their expectations, different formats of meetings are proposed to professional visitors during the three days of the event, at Paris Porte de Versailles from 16 to 18 of September 2014.

Equipmag Paris

EQUIPMAG Conferences: the major trends of the industry
Exhibitors, partners and retail brands will get together to share their experiences in retail innovation, e-commerce, logistics and sustainable development with visitors. Professionals, teachers, researchers will present their theoretical views and concrete cases through a rich 3-days conferences program.

For the first time in the 2014 edition:
EQUIPMAG will hold one plenary conference per day on the innovation topic and with the participation of expert keynote speakers.
A program of international conferences in English, with both experts and retailers.

Conferences schedule

TUESDAY, SEPTEMBER 16TH

10:00
11:30
 Plenary conference: The retail 360°, innovation for conquest! 
Hosted by Yves Puget, Editor in Chief, LSAWith the participation of:

 

  • Maria Flament, Director of La Voix du Client, Leroy Merlin
  • Marc Lolivier, General Delegate, Fevad
  • Jean-Marc Mégnin, General Director, Altavia
  • Richard Simonin, CEO, Limoni,
  • A representative of Google Enterprise France

 

Hosted by Yves Puget, Editor in Chief, LSAWith the participation of:

 

  • Maria Flament, Director of La Voix du Client, Leroy Merlin
  • Marc Lolivier, General Delegate, Fevad
  • Jean-Marc Mégnin, General Director, Altavia
  • Richard Simonin, CEO, Limoni,
  • A representative of Google Enterprise France
 
  • Room 1
Hosted by Yves Puget, Editor in Chief, LSAWith the participation of:

 

  • Maria Flament, Director of La Voix du Client, Leroy Merlin
  • Marc Lolivier, General Delegate, Fevad
  • Jean-Marc Mégnin, General Director, Altavia
  • Richard Simonin, CEO, Limoni,
  • A representative of Google Enterprise France
11:00
11:45
  LED in stores – selection of criteras and referentials to chose the good product
Hosted by PERIFEMWith the participation of:

 

  • A representative of Self Electronics
  • A representative of Specilux
  • A representative of Sunlux Lumière

 

Hosted by PERIFEMWith the participation of:

 

  • A representative of Self Electronics
  • A representative of Specilux
  • A representative of Sunlux Lumière
 
  • Room 2
Hosted by PERIFEMWith the participation of:

 

  • A representative of Self Electronics
  • A representative of Specilux
  • A representative of Sunlux Lumière
     
11:00
11:45
 The Best Store Designs
Hosted by Andrew McQuilkin, International President, Retail Design InstituteConference in English

 

Hosted by Andrew McQuilkin, International President, Retail Design InstituteConference in English 
  • Espace Retail Consulting Project
Hosted by Andrew McQuilkin, International President, Retail Design InstituteConference in English
     
11:45
12:30
 New payment services to revitalize on and offline retail
Hosted by Laurent Nizri, President, Commission Payment, ACSELWith the participation of:

 

  • Karine Froger, Paypal
  • Christophe Van Cauwenberghe, Stratégie, Innovation, New Ways of Payment, Société Générale

 

Hosted by Laurent Nizri, President, Commission Payment, ACSELWith the participation of:

 

  • Karine Froger, Paypal
  • Christophe Van Cauwenberghe, Stratégie, Innovation, New Ways of Payment, Société Générale
 
  • Room 1
Hosted by Laurent Nizri, President, Commission Payment, ACSELWith the participation of:

 

  • Karine Froger, Paypal
  • Christophe Van Cauwenberghe, Stratégie, Innovation, New Ways of Payment, Société Générale
     
14:00
14:45
 Logistics and Supply Chain: a key of Retail 360°
Hosted by Catherine Batteux, Chief Editor, Points de VenteWith the participation of:

 

  • Marc Bernhard, Responsible of the Distribution Domain inside the Information System Direction
  • Olivier Chiono, Director of the retail offer, Cegid
  • Haithem Nagati, Lecturer-Researcher, ICD
  • Odile NONAT, Director Europe Datasharing, Nielsen

 

Hosted by Catherine Batteux, Chief Editor, Points de VenteWith the participation of:

 

  • Marc Bernhard, Responsible of the Distribution Domain inside the Information System Direction
  • Olivier Chiono, Director of the retail offer, Cegid
  • Haithem Nagati, Lecturer-Researcher, ICD
  • Odile NONAT, Director Europe Datasharing, Nielsen
 
  • Room 1
Hosted by Catherine Batteux, Chief Editor, Points de VenteWith the participation of:

 

  • Marc Bernhard, Responsible of the Distribution Domain inside the Information System Direction
  • Olivier Chiono, Director of the retail offer, Cegid
  • Haithem Nagati, Lecturer-Researcher, ICD
  • Odile NONAT, Director Europe Datasharing, Nielsen
     
15:00
16:00
 Foresight 2020: the international research at the service of Retail
Hosted by Othman Boujena, Professor, Neoma Business SchoolWith the participation of:

 

  • Vincent Dutot, Professor Ph.D., ESG Management School
  • Nada Kachlouf, Lecturer-Researcher, LARA (Groupe IGS)
  • Frederick Wehrle, Lecturer-Researcher, ICD

 

Hosted by Othman Boujena, Professor, Neoma Business SchoolWith the participation of:

 

  • Vincent Dutot, Professor Ph.D., ESG Management School
  • Nada Kachlouf, Lecturer-Researcher, LARA (Groupe IGS)
  • Frederick Wehrle, Lecturer-Researcher, ICD
 
  • Room 1
Hosted by Othman Boujena, Professor, Neoma Business SchoolWith the participation of:

 

  • Vincent Dutot, Professor Ph.D., ESG Management School
  • Nada Kachlouf, Lecturer-Researcher, LARA (Groupe IGS)
  • Frederick Wehrle, Lecturer-Researcher, ICD
     
16:15
17:00
 Shopping malls: a universal model towards retailtainment
Hosted by Pierre Morgat, Lecturer – Researcher at ICD (Groupe IGS), CEO, Customer Delight and Co-President, Club Adetem of Customer RelationWith the participation of:

 

  • Jean-Michel Silberstein, General Delegate, CNCC (Conseil National des Centres Commerciaux)
  • Anne-Marie Sargueil, President, Institut français du Design

 

Hosted by Pierre Morgat, Lecturer – Researcher at ICD (Groupe IGS), CEO, Customer Delight and Co-President, Club Adetem of Customer RelationWith the participation of:

 

  • Jean-Michel Silberstein, General Delegate, CNCC (Conseil National des Centres Commerciaux)
  • Anne-Marie Sargueil, President, Institut français du Design
 
  • Room 1
Hosted by Pierre Morgat, Lecturer – Researcher at ICD (Groupe IGS), CEO, Customer Delight and Co-President, Club Adetem of Customer RelationWith the participation of:

 

  • Jean-Michel Silberstein, General Delegate, CNCC (Conseil National des Centres Commerciaux)
  • Anne-Marie Sargueil, President, Institut français du Design
     
16:15
17:00
 Salespeople: the best ambassadors for your brand
Hosted by Cécile Delettre, International Coordinator of Marketing & Global Events – Member of the Board of Directors of AdetemWith the participation of :

 

  • Carole Damy, Consultant and Trainer “Global’Ease”  specialized in Retail Europe
  • Eric Pestel, Foundator of Lookadok – Formation

 

Hosted by Cécile Delettre, International Coordinator of Marketing & Global Events – Member of the Board of Directors of AdetemWith the participation of :

 

  • Carole Damy, Consultant and Trainer “Global’Ease”  specialized in Retail Europe
  • Eric Pestel, Foundator of Lookadok – Formation
 
  • Room 2
Hosted by Cécile Delettre, International Coordinator of Marketing & Global Events – Member of the Board of Directors of AdetemWith the participation of :

 

  • Carole Damy, Consultant and Trainer “Global’Ease”  specialized in Retail Europe
  • Eric Pestel, Foundator of Lookadok – Formation

WEDNESDAY, SEPTEMBER 16TH

10:00 11:30 Plenary Conference: The impact of the new digital uses on the customer’s route
Hosted by Thierry Derouet, Chief Editor, Marketing Magazine (groupe Editialis)With the participation of:

 

  • Isabelle Mirocha, Franchised Recrutment Directore , MIDAS
  • Bérangère Lamboley, Marketing, Communication and Digital Director, Bricoman
  • Laurent Mayer, CEO, Dialogfeed
  • Franck Rosenthal, Esxpert of Trade Marketing

 

Hosted by Thierry Derouet, Chief Editor, Marketing Magazine (groupe Editialis)With the participation of:

 

  • Isabelle Mirocha, Franchised Recrutment Directore , MIDAS
  • Bérangère Lamboley, Marketing, Communication and Digital Director, Bricoman
  • Laurent Mayer, CEO, Dialogfeed
  • Franck Rosenthal, Esxpert of Trade Marketing
 
  • Room 1
Hosted by Thierry Derouet, Chief Editor, Marketing Magazine (groupe Editialis)With the participation of:

 

  • Isabelle Mirocha, Franchised Recrutment Directore , MIDAS
  • Bérangère Lamboley, Marketing, Communication and Digital Director, Bricoman
  • Laurent Mayer, CEO, Dialogfeed
  • Franck Rosenthal, Esxpert of Trade Marketing
     
10:00 11:00 Brands, Brain and Buying 
Hosted by David Kepron, AIA, LEED BD+C, RDI and Creative Director – Brand Experience Studio, LittleConference in English

 

Hosted by David Kepron, AIA, LEED BD+C, RDI and Creative Director – Brand Experience Studio, LittleConference in English 
  • Espace Retail Consulting Project
Hosted by David Kepron, AIA, LEED BD+C, RDI and Creative Director – Brand Experience Studio, LittleConference in English
     
14:00 14:45 Who, when and where I want: from mobile marketing to geo-customer relationship
Hosted by Pierre Morgat, Lecturer-Researcher, ICD (Groupe IGS), CEO, Customer Delight and Co-President, Club Adetem of Customer RelationWith the participation of:

 

  • Jean-Paul Devai, CEO, Deveryware Iberia
  • Olivier Le Garlantezec, General Director, Europe Phone Valley
  • Régine Vanheems, Co-Director of PRISM – SORBONNE, L’Observatoire du Cross Canal
  • Françoise Cousin,  E-Business Project and Innovation Manager, Comptoir des Cotonniers

 

Hosted by Pierre Morgat, Lecturer-Researcher, ICD (Groupe IGS), CEO, Customer Delight and Co-President, Club Adetem of Customer RelationWith the participation of:

 

  • Jean-Paul Devai, CEO, Deveryware Iberia
  • Olivier Le Garlantezec, General Director, Europe Phone Valley
  • Régine Vanheems, Co-Director of PRISM – SORBONNE, L’Observatoire du Cross Canal
  • Françoise Cousin,  E-Business Project and Innovation Manager, Comptoir des Cotonniers
 
  • Room 1
Hosted by Pierre Morgat, Lecturer-Researcher, ICD (Groupe IGS), CEO, Customer Delight and Co-President, Club Adetem of Customer RelationWith the participation of:

 

  • Jean-Paul Devai, CEO, Deveryware Iberia
  • Olivier Le Garlantezec, General Director, Europe Phone Valley
  • Régine Vanheems, Co-Director of PRISM – SORBONNE, L’Observatoire du Cross Canal
  • Françoise Cousin,  E-Business Project and Innovation Manager, Comptoir des Cotonniers
     
14:00 14:45 Connected points of Sale: The central role of design
Hosted by Florent Orsoni, Director of the Ville Durable Design Lab and President of the Commission de Normalisation AFNOR about accessibility and quality of use in the constructed environment.With the participation of:

 

  • Yann Mignot, Interiro Designer, Mignot & Saguez
  • Pierre Perez, Délégation aux Usages de l’Internet, Ministère de l’Enseignement Supérieur et de la Recherche, Ministère chargé des PME, de l’Innovation et de l’Economie Numérique

 

Hosted by Florent Orsoni, Director of the Ville Durable Design Lab and President of the Commission de Normalisation AFNOR about accessibility and quality of use in the constructed environment.With the participation of:

 

  • Yann Mignot, Interiro Designer, Mignot & Saguez
  • Pierre Perez, Délégation aux Usages de l’Internet, Ministère de l’Enseignement Supérieur et de la Recherche, Ministère chargé des PME, de l’Innovation et de l’Economie Numérique
 
  • Room 2
Hosted by Florent Orsoni, Director of the Ville Durable Design Lab and President of the Commission de Normalisation AFNOR about accessibility and quality of use in the constructed environment.With the participation of:

 

  • Yann Mignot, Interiro Designer, Mignot & Saguez
  • Pierre Perez, Délégation aux Usages de l’Internet, Ministère de l’Enseignement Supérieur et de la Recherche, Ministère chargé des PME, de l’Innovation et de l’Economie Numérique
     
15:00 15:45 Understand and anticipate new customer behaviors
Hosted by Franck Lehuédé, Senior chief project of the Consumption Department, CrédocWith the participation of:

 

  • Cyrille Peixoto, Statistician and Director, CRM, Golden Eyes
  • Paolo Righetti, Researcher, GN Research

 

Hosted by Franck Lehuédé, Senior chief project of the Consumption Department, CrédocWith the participation of:

 

  • Cyrille Peixoto, Statistician and Director, CRM, Golden Eyes
  • Paolo Righetti, Researcher, GN Research
 
  • Room 1
Hosted by Franck Lehuédé, Senior chief project of the Consumption Department, CrédocWith the participation of:

 

  • Cyrille Peixoto, Statistician and Director, CRM, Golden Eyes
  • Paolo Righetti, Researcher, GN Research
     
15:00 15:45 How to save energy and improve comfort in food stores?
Hosted by PERIFEMWith the participation of:

 

  • A representative of Anthony
  • A representative of Biddle Solutions Climatiques
  • A representative of Coexens
  • A representative of Exkal
  • A representative of Remis

 

Hosted by PERIFEMWith the participation of:

 

  • A representative of Anthony
  • A representative of Biddle Solutions Climatiques
  • A representative of Coexens
  • A representative of Exkal
  • A representative of Remis
 
  • Room 2
Hosted by PERIFEMWith the participation of:

 

  • A representative of Anthony
  • A representative of Biddle Solutions Climatiques
  • A representative of Coexens
  • A representative of Exkal
  • A representative of Remis
     
16:00 16:45 Gamification at the heart of retail strategies
Hosted by Emmanuelle Evina, General Director, IFLSWith the participation of:

 

  • Andréanne Gallety, Director, Marketing Design et Innovation Factory
  • Céline Martin,Director of Commercial Models and Innovations, Carrefour France
  • Valérie-Anne Roussel, Marketing Manager, Pricer

 

Hosted by Emmanuelle Evina, General Director, IFLSWith the participation of:

 

  • Andréanne Gallety, Director, Marketing Design et Innovation Factory
  • Céline Martin,Director of Commercial Models and Innovations, Carrefour France
  • Valérie-Anne Roussel, Marketing Manager, Pricer
 
  • Room 1
Hosted by Emmanuelle Evina, General Director, IFLSWith the participation of:

 

  • Andréanne Gallety, Director, Marketing Design et Innovation Factory
  • Céline Martin,Director of Commercial Models and Innovations, Carrefour France
  • Valérie-Anne Roussel, Marketing Manager, Pricer

THURSDAY, SEPTEMBER 18TH

10:00
 12:45
 GreenDay 
  • Publication of the results and analysis of the survey “Responsible Store”.
  • A meeting about these innovations that make us go forward
  • The account of the store AIGLE International,  de l’enseigne AIGLE International, new member of the club.

Hosted by Jocelyne Leporatti, President, Club Génération Responsable

With the participation of:

  • Roselyne Defer, Development and Communication Manager, SGS
  • Pascal Maury, Affinity Business Manager, Generali
  • François Garreau, Brand and Animation of Responsible Environment Manager, Generali
  • François Humbert, CEO, Drop Capital
  • Yves Trousselle, RSE and DSI Manager, Aigle
  • Lionel Poulain, Partnerships Expert, FacetoFace France
  • Clémence Nutini, Environment Project Manager, Synergence

 

  • Publication of the results and analysis of the survey “Responsible Store”.
  • A meeting about these innovations that make us go forward
  • The account of the store AIGLE International,  de l’enseigne AIGLE International, new member of the club.

Hosted by Jocelyne Leporatti, President, Club Génération Responsable

With the participation of:

  • Roselyne Defer, Development and Communication Manager, SGS
  • Pascal Maury, Affinity Business Manager, Generali
  • François Garreau, Brand and Animation of Responsible Environment Manager, Generali
  • François Humbert, CEO, Drop Capital
  • Yves Trousselle, RSE and DSI Manager, Aigle
  • Lionel Poulain, Partnerships Expert, FacetoFace France
  • Clémence Nutini, Environment Project Manager, Synergence
 
  • Room 1
  • Publication of the results and analysis of the survey “Responsible Store”.
  • A meeting about these innovations that make us go forward
  • The account of the store AIGLE International,  de l’enseigne AIGLE International, new member of the club.

Hosted by Jocelyne Leporatti, President, Club Génération Responsable

With the participation of:

  • Roselyne Defer, Development and Communication Manager, SGS
  • Pascal Maury, Affinity Business Manager, Generali
  • François Garreau, Brand and Animation of Responsible Environment Manager, Generali
  • François Humbert, CEO, Drop Capital
  • Yves Trousselle, RSE and DSI Manager, Aigle
  • Lionel Poulain, Partnerships Expert, FacetoFace France
  • Clémence Nutini, Environment Project Manager, Synergence
     
10:00
10:45
 Recycling points-of-sales equipments
Hosted by PERIFEM

 

Hosted by PERIFEM 
  • Room 2
Hosted by PERIFEM
     
10:45
11:45
 New design for innovative and profitable stores 
Hosted by Thierry Bayle, Founder, Global Fashion ManagementWith the participation of:

 

  • Olivier Aron, Founder & CEO, Rosae Audit & Action
  • Jessica Bush, Retail Strategist, Bush
  • Jonathan Kavanagh, Creative Art Director, DB8
  • Andrew Patterson, Managing Director, Mynt (leading Retail Design Agency located in the UK)

Conference entirely in English

 

Hosted by Thierry Bayle, Founder, Global Fashion ManagementWith the participation of:

 

  • Olivier Aron, Founder & CEO, Rosae Audit & Action
  • Jessica Bush, Retail Strategist, Bush
  • Jonathan Kavanagh, Creative Art Director, DB8
  • Andrew Patterson, Managing Director, Mynt (leading Retail Design Agency located in the UK)

Conference entirely in English

 
  • Room 2
Hosted by Thierry Bayle, Founder, Global Fashion ManagementWith the participation of:

 

  • Olivier Aron, Founder & CEO, Rosae Audit & Action
  • Jessica Bush, Retail Strategist, Bush
  • Jonathan Kavanagh, Creative Art Director, DB8
  • Andrew Patterson, Managing Director, Mynt (leading Retail Design Agency located in the UK)

Conference entirely in English

     
12:00
 13:30
 Surveillance and Security
Hosted by PERIFEM

 

  • Security of Drives and Click&Collect

With the participation of Axis et Genetec

  • TV Video Surveillance dédicated to the actors of distribution

With the participation of Securitas

  • Modernity of the video security sector

With the participation of IVT Security

  • Security solutions: Global Secure

With the participation of Anaveo

  • Globalized safety and Big Data

With the participation of Aasset Security, member of TKH Group

 

Hosted by PERIFEM

 

  • Security of Drives and Click&Collect

With the participation of Axis et Genetec

  • TV Video Surveillance dédicated to the actors of distribution

With the participation of Securitas

  • Modernity of the video security sector

With the participation of IVT Security

  • Security solutions: Global Secure

With the participation of Anaveo

  • Globalized safety and Big Data

With the participation of Aasset Security, member of TKH Group

 
  • Room 2
Hosted by PERIFEM

 

  • Security of Drives and Click&Collect

With the participation of Axis et Genetec

  • TV Video Surveillance dédicated to the actors of distribution

With the participation of Securitas

  • Modernity of the video security sector

With the participation of IVT Security

  • Security solutions: Global Secure

With the participation of Anaveo

  • Globalized safety and Big Data

With the participation of Aasset Security, member of TKH Group

     
14:00
 15:30
 Plenary conference: Social marketing and crowdsourcing : How can distribution become a social business
Hosted by Pierre Morgat, Lecturer-Researcher in ICD (Groupe IGS), CEO, Customer Delight and Co-Président, Club Adetem of Customer RelationWith the participation of:

 

  • Stéphane Contrepois, CEO, Myfeelback
  • Christophe Dubus, PDG, Leroy Merlin Pologne
  • Florent Nosel, Digital Director, Kiloutou
  • Agathe Robiaud, Manager Relation Digitale, Virgin Mobile

 

Hosted by Pierre Morgat, Lecturer-Researcher in ICD (Groupe IGS), CEO, Customer Delight and Co-Président, Club Adetem of Customer RelationWith the participation of:

 

  • Stéphane Contrepois, CEO, Myfeelback
  • Christophe Dubus, PDG, Leroy Merlin Pologne
  • Florent Nosel, Digital Director, Kiloutou
  • Agathe Robiaud, Manager Relation Digitale, Virgin Mobile
 
  • Room 1
Hosted by Pierre Morgat, Lecturer-Researcher in ICD (Groupe IGS), CEO, Customer Delight and Co-Président, Club Adetem of Customer RelationWith the participation of:

 

  • Stéphane Contrepois, CEO, Myfeelback
  • Christophe Dubus, PDG, Leroy Merlin Pologne
  • Florent Nosel, Digital Director, Kiloutou
  • Agathe Robiaud, Manager Relation Digitale, Virgin Mobile
     
14:00
 14:45
 Connected commerce, an opportunity for local shops
Hosted by David Barthe, Associated director, ALBISTE

 

Hosted by David Barthe, Associated director, ALBISTE 
  • Room 2
Hosted by David Barthe, Associated director, ALBISTE
     
15:00
15:45
 Innovative applications revolutionizing the relation with shopper
Hosted by Yolande Piris, University lecturer, Paris II Panthéon AssasWith the participation of:

 

  • Thierry Cotillard, Director of the Food Offer, Intermarché
  • Frédérique Grigolato, CEO, Click&Walk
  • Rodolphe Marinier, PDG, Scoreway
  • Serge Olhandeguy, Marketing and Trade Communication Director, La Poste Solutions Business
Hosted by Yolande Piris, University lecturer, Paris II Panthéon AssasWith the participation of:

 

  • Thierry Cotillard, Director of the Food Offer, Intermarché
  • Frédérique Grigolato, CEO, Click&Walk
  • Rodolphe Marinier, PDG, Scoreway
  • Serge Olhandeguy, Marketing and Trade Communication Director, La Poste Solutions Business
  
Hosted by Yolande Piris, University lecturer, Paris II Panthéon AssasWith the participation of:

 

  • Thierry Cotillard, Director of the Food Offer, Intermarché
  • Frédérique Grigolato, CEO, Click&Walk
  • Rodolphe Marinier, PDG, Scoreway
  • Serge Olhandeguy, Marketing and Trade Communication Director, La Poste Solutions Business

EQUIPMAG 16/18 september 2014
Paris expo Porte de Versailles


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