![Aeropostale-New_York_1](https://www.arredanegozi.it/wp-content/uploads/2013/01/Aeropostale-New_York_1.gif)
The new concept store has revamped Aéropostale’s brand image creating an emotional connection with the target teenage customer.
![Aéropostale store New York](https://www.arredanegozi.it/wp-content/uploads/2013/01/Aeropostale-New_York_2.gif)
The dual notions of community and in-store technology have redefined the shopping experience through old-style community board postings and new school iPads allowing shoppers to select personal playlists while they shop in the store.
GHA Design in collaboration with Lami Grubb Architects.
![The new concept store has revamped Aéropostale’s brand image](https://www.arredanegozi.it/wp-content/uploads/2013/01/Aeropostale-New_York_3.gif)