Luxury fine jewellery brand unveils innovative store design
Montreal-based luxury fine jewellery brand Birks has unveiled the new design of its store at the Royalmount shopping centre in Montreal. This concept store captures the very essence of the brand, drawing inspiration from Canada’s rich cultural heritage and natural landscapes.
Expert architectural design and modern aesthetics
Covering an area of 47 square meters, the store was designed by Landmark Architecture, a French luxury retail architecture firm. The space reflects themes of refinement, charm, and brilliance, characterized by soft curves, warm tones, and state-of-the-art lighting. The blue hues throughout the store are intended to symbolize aspects of Canadian beauty, linking the design to Birks’ heritage.
Celebrating 145 years of heritage and craftsmanship
Founded in 1879, Birks celebrates its 145th anniversary this year. The new concept store at Royalmount stands as an ideal tribute to this extraordinary milestone, honoring over a century of craftsmanship and expertise.
Innovative shopping experience with timeless elegance
The store offers an innovative shopping experience that reflects Birks’ commitment to exceptional quality and timeless elegance, seamlessly combining its rich history with a forward-looking vision.
Location Montreal, Canada
Area 47 sqm
Design Landmark Architecture
Photo credit Olivier Blouin