flagship store

Flagship stores are the primary retail locations through which brands communicate their identity, values and positioning.
In contemporary retail design these spaces function as experimental environments where architecture, interior design and visual merchandising create a distinctive brand experience.

This section of AN Shopfitting Magazine features flagship store projects from around the world, analysing store concept, materials, spatial layout and visual merchandising strategies.

Retail Design

1010 Central Flagship Store

31 May 2016
Interior Designer Clifton Leung takes pride to unveil the revolutionary retail store design of 1O1O Central flagship store. With a clear mission to solidify 1010 brand as the leading mobile operator for its elite customer base, the architectural design of the retail space is inspired by the golden era  of travel, where 1010 customers embark on a unique and privileged 1010 “Grand  Voyage”.

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English Edition

MICHAEL KORS HAS OPENED A NEW FLAGSHIP STORE

4 May 2016
The 2,160 sq ft store has been designed in-house to feature the brand’s full range, including handbags, small leather goods, watches, jewellery, footwear, eyewear and fragrances.

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Vanessa Gounden opens her flagship store at 55A Conduit Street in London
English Edition

Vanessa Gounden London store.

7 March 2016
Vanessa Gounden opens her flagship store at 55A Conduit Street in London and choses Effebi as her partner for shopfittings.

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English Edition

THE LAUNDRESS SoHo Flagship Store Launch.

12 January 2016
The Laundress, an eco-friendly brand of specialty detergents and home cleaning products, actually makes the chore fun with its thoughtfully curated product selections. And now, with the launch of their new SoHo flagship store, it’s […]
Johnstons of Elgin London
English Edition

Checkland Kindleysides Design Johnstons of Elgin’s First London Flagship Store.

23 December 2015
Historically, determined customers had to travel hundreds or even thousands of miles to see their full collections at their mills in Scotland. Their new flagship store on New Bond Street provides them with a showcase to present a selection of their beautiful products which their craftsmen and women have been perfecting at their mill in Elgin for the last 218 years.

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Luciano Barbera store in Milano
English Edition

Luciano Barbera flagship store, Milan.

28 September 2015
To design its first international flagship store in Milan’s Via Gesù, the sophisticated Biella-based brand and committed supporter of Italian-made products appointed the architects who have brought Brioni’s luxury to the streets of the world’s great cities for the past ten years.

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