JULIETA PAN & CAFE’, Castellón de la Plana Spain.

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Estudio Vitale created a genuine business, where the protagonists are core products: bread and coffee.

JULIETA PAN & CAFE  designed by Estudio Vitale

Enhance an honest and simple image of respect for tradition, craftsmanship and dedication of a well-crafted product. Under these assumptions were designed the brand and the retail unit.

JULIETA PAN & CAFE  designed by Estudio Vitale

The space should have a dual function: bread sale and coffee shop.

At the entrance you can find a large cement block with a first area destined to exhibition and sale of bread, pastries, cakes, etc. Brand values are transmitted by austere and simple materials like cement counter, drawers pine for bread or tiles that evoke traditional kitchens. The next area of the bar is for cafes and tables services.

JULIETA PAN & CAFE  designed by Estudio Vitale

Large windows reinforce the friendly and transparent business spirit.
The part of the establishment with tables the decoration is made with homely materials and finishes. On the back of the room a long continuous bench (made of industrial wooden pallets and several cushions) and 4 tables provide great versatility when clients need to adapt the distribution.

A relaxing and homely environment to enjoy the products, which would promote the gatherings with intimate and cozy corners, to enjoy a good coffee and the best traditional bread in an atmosphere of honest and homely spirit.

Location Castellón de la Plana, Spain
Project  Estudio Vitale
Area 100 sqm
Photos courtesy  Estudio Vitale
by AN shopfitting magazine ©