NEC Display Solutions to showcase retail signage applications at EuroShop 2017.

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Innovative visual solutions for attracting and engaging with retail customers on show in Düsseldorf.

NEC Display Solutions Europe exhibited its line of high performance digital display applications for retail signage at EuroShop trade fair.

In an increasingly competitive retail marketplace, attracting customer attention with intelligent content delivery solutions is essential for success. Displaying the very latest offers and information at the point of sale has become essential for improving customer satisfaction, acquiring new target groups and increasing revenues.
Retail signage solutions from NEC Display Solutions help retailers address these needs. Its solutions encompass in-store installations for shopping centres and retail establishments, as well as solutions for external applications, such as sports and concert venues or malls.

Visitors to the NEC’s stand had the opportunity to experience many retail signage innovations, including:

  • Context-aware Retail Signage designed for increased in-store customer interaction
  • The captivating Magic Mirror Display for attracting and engaging with audiences
  • Interactive InGlass™ touch table for engaging with customers
  • High brightness displays ensuring visual excellence in bright environments
  • New Digital Signage displays featuring coloured bezels, to suit design and décor requirements
  • Interactive Display consultancy screen surfaces
  • Open Modular intelligence (OMi) solutions that allow smart and seamless integration of computing, output and processing hardware directly into a display.
retail signage NEC Display Solutions

Andreas Brückner, Business Development Manager Retail Signage & Food and Beverage at NEC Display Solutions Europe commented: “EuroShop is an important platform for us to showcase how innovative visual solutions can transform the retail experience for customers and in turn support sales revenues for retailers. Visitors could find out how to gain a competitive advantage with an effective digital content delivery strategy backed by trusted, tailor-made technology solutions.”

NEC Display Solutions Europe

NEC Display Solutions Europe GmbH has its European headquarters in Munich, Germany and is responsible for all business activities in EMEA. NEC Display Solutions benefits from the technological know-how and technologies of the NEC Corporation and, with its own Research and Development, is one of the world’s leading manufacturers offering the widest product range of display solutions in the market. The display product portfolio ranges from entry-level to professional and speciality desktop LCDs, via large-size Public Displays for Digital and Retail Signage. The Projector range offers products for all needs, from portable devices via business projectors to products for permanent operation (such as PoS applications) and digital cinema projectors. Bernd Eberhardt is President and CEO of NEC Display Solutions Europe.

NEC Corporation

NEC Corporation is a leader in the integration of IT and network technologies that benefit businesses and people around the world. By providing a combination of products and solutions that cross utilize the company’s experience and global resources, NEC’s advanced technologies meet the complex and ever-changing needs of its customers. NEC brings more than 100 years of expertise in technological innovation to empower people, businesses and society. Based on its Mid-term Management Plan 2015, the NEC Group globally provides “Solutions for Society” that promote the safety, security, efficiency and equality of society. Under the company’s corporate message of “Orchestrating a brighter world,” NEC aims to help solve a wide range of challenging issues and to create new social value for the changing world of tomorrow.

by AN shopfitting magazine no.138 ©