Redefining Premium Retail for Luxury Cosmetics: von bergh’s Visionary Approach

Area beauty con visual merchandising cosmetico e display digitale nel duty free Schiphol con brand di lusso

From luxury cosmetics to airports and cruise ships, von bergh sets new standards in travel retail with German craftsmanship and global expertise.

Shaping the Future of Premium Retail – Together

Family-owned, von bergh has been transforming retail visions into reality for over 50 years, combining German craftsmanship with innovative design. Under the leadership of Rainer Hornbostel (CEO) and his son Lasse, the company has spent more than two decades driving international growth through pioneering travel retail projects that set benchmarks both in Germany and worldwide.

Rainer Hornbostel CEO von bergh
Rainer Hornbostel, CEO von bergh

With a focus on the international luxury cosmetics market, von bergh creates premium environments where brands truly shine. “With our own production facility in Germany, we deliver end-to-end excellence — from design and manufacturing to logistics and installation — executed flawlessly, even in the most demanding, high-security settings.”

Schiphol Amsterdam Airport: The Cloud Project

Working with a highly motivated and passionate project team, von bergh has delivered an exceptional retail experience. The opening of the largest duty-free shop in Lounge 1 marks a milestone for Lagardère Travel Retail at Amsterdam Airport Schiphol.

Duty-free retail design at Schiphol Airport with immersive layout, linear lighting, and modular furniture for food and liquor

Spanning 1,500 sqm, this space offers a well-structured, immersive environment featuring iconic brand showcases, a tasting bar, beauty services and digital self-checkout — the centerpiece of Schiphol’s new retail concept.

Despite operating within a live terminal under strict security protocols and a tight schedule, von bergh completed the project on time and to its signature premium standard. Sustainable materials, modular fixtures and precise overnight installation ensured maximum flexibility.

Retail Performance and User Experience

The result is a retail landscape that enhances passenger flow, encourages shopping and significantly boosts impulse purchases.

Driven by quality, trusted by world-class brands and committed to sustainability — von bergh does not simply build retail spaces, but creates integrated retail experiences.

by AN Shopfitting Magazine no.191 ©