flagship store

Flagship stores are the primary retail locations through which brands communicate their identity, values and positioning.
In contemporary retail design these spaces function as experimental environments where architecture, interior design and visual merchandising create a distinctive brand experience.

This section of AN Shopfitting Magazine features flagship store projects from around the world, analysing store concept, materials, spatial layout and visual merchandising strategies.

Storeage progetta il primo store del marchio B+Tube in Cina
Retail Design

B+Tube Flagship Store in Changsha by Storeage

20 April 2021
Located in Changsha, China, the first B+Tube flagship store, designed by Storeage, introduces a retail concept that combines physical product display with digital interaction. Developed for a young audience, the project integrates educational content, consultation […]
Hermès Galería Canalejas Madrid by RDAI
Retail Design

Hermès Galería Canalejas in Madrid by RDAI

19 April 2021
Located inside the restored Centro Canalejas in the historic heart of Madrid, the new Hermès store designed by RDAI occupies a 230 sqm space within one of the Spanish capital’s most significant heritage buildings. The […]
I IN designed the Flagship store for Genttio
Retail Design

GENTTIO Flagship Store in Beijing by I IN

18 March 2021
In Beijing, Japanese design studio I IN developed a 60 sqm flagship store for GENTTIO, a Chinese menswear brand whose identity combines references to Italian tailoring with Japanese craftsmanship. Within the compact interior, the project […]
Studio Ciszak Dalmas Ferrari progetto Flagship Store HOFF Madrid
Retail Design

HOFF Flagship Store Madrid

19 February 2021
Ciszak Dalmas Ferrari studio was called to design the interior architecture with the clear scope to conceptualise a space beyond a traditional sneakers retail environment, and to highlight Hoff’s commitment to purity, clean lines and simple geometries in their products.

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Lo Studio di architettura canadese DS Studio Inc., ha progettato il flagship store Mejuri di San Francisco
Retail Design

Mejuri Flagship Store, San Francisco

15 February 2021
For this Canadian brand’s flagship location in San Francisco, DS Studio Inc., worked to rethink the formality of the typical fine jewelry retail experience.

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Almost Studio designs new flagship boutique for Sandy Liang
Retail Design

Sandy Liang Flagship Store in New York by Almost Studio

18 December 2020
In New York’s Lower East Side, Almost Studio transformed a former laundromat into the first physical boutique for fashion designer Sandy Liang. Located on the ground floor of a five-storey brick building dating from 1900, […]