Showroom

A showroom is an exhibition space designed to present collections, products or systems through layouts that highlight materials, details and technical characteristics.

In contemporary retail design, the showroom integrates architecture, interior design and display systems to create environments dedicated to product presentation and storytelling.

In this section, AN Shopfitting Magazine presents showroom projects from cities around the world, analysing design concept, materials, display solutions and spatial organisation.

Ingresso dello showroom Hé progettato da LubanEra•Design con apertura scultorea nel volume sospeso, pietra naturale e percorso espositivo

Hé Showroom in Shenzhen: LubanEra•Design creates a flexible retail space shaped by material, light and interaction

22 July 2026

The Hé showroom, designed by LubanEra•Design in Nanyou, Shenzhen, interprets the transformation of contemporary retail spaces through a flexible spatial organization, a restrained material palette and an architectural language that integrates display, customer consultation and […]

Facciata del KUKA | JOY Living & Dining Showroom a Hangzhou progettato da STILL YOUNG

KUKA | JOY Living & Dining Showroom in Hangzhou: STILL YOUNG Interprets the Future of Smart Living

10 July 2026

The KUKA | JOY Living & Dining Showroom, designed by STILL YOUNG inside Hangzhou Chengbei MixC, interprets smart living through the “Gravitational Nest” concept. Rather than simply presenting a collection of smart furniture, the project […]

Marsala Showroom in Kyiv: a domestic interior for women’s footwear

2 April 2026

In Kyiv, Zagrai Studio designs the new Marsala showroom, a space dedicated to high-end women’s footwear. The project originates from the need to deliver, within a very short timeframe, a multifunctional environment integrating a display […]

Progetto di illuminazione retail LED per showroom Mercedes-Benz AGAM con sistema DALI e controllo avanzato della luce.

Retail LED lighting for Mercedes-Benz AGAM showroom

18 March 2026

The retail LED lighting project developed by Metalmek Illuminazione for the new Mercedes-Benz AGAM showroom in the Netherlands defines an integrated approach combining technology, perception, and spatial identity. In this context, light is not only […]

Vista ingresso showroom WOSA Sintered Stone

WOSA Sintered Stone Showroom in Shanghai

26 August 2025

Designed by Volks Design & Research Consulting Ltd, the WOSA showroom in Shanghai takes visitors on an artistic journey through a diverse range of materials. Distinctive structures showcase different types of sintered stone and their applications.

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Retail Design

PLEKA Professional Cosmetics Showroom: A Blend of Aesthetics and Functionality

20 May 2025

The PLEKA Professional Cosmetics Showroom, designed by Bude Architects, is located in the basement of an early 20th-century building in the historic center of Kyiv, Ukraine. This multifunctional space combines retail, personalized consultations, product testing, […]

Vista d’ingresso dello showroom Team Value con scala in legno, camino sospeso e pavimento decorativo in bianco e nero

Team Value Pan-Home Furnishing Showroom | A Material Library for Designers

19 May 2025

Team Value, a leading company in the construction and decoration materials sector, has created an innovative 3,000 sqm showroom designed as a true “Material Library.” Here, the library concept extends beyond aesthetics, integrating a digital system that, through QR codes, allows designers to quickly access detailed material information, simplifying the selection process.

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